Because nothing is sexier than Moss from the IT Crowd talking about operating systems. Nothing.
Some absolute genius has taken the clearly very unsexy book, 50 Shades of Grey (you might have heard of it. It’s a book and film franchise about contract negotiations and helicopters) and sexed it up. With the power of nerdiness.
And Richard Ayoade, the definitive sex symbol of the modern world.
50 Nerds of Grey is a Twitter feed that reimagines the exchanges between Ana Steele and Christian Grey, if Christian Grey was a self-professed nerd whose playroom contained plenty of Lego and Dr Who DVDs.
It’s brilliant.
