The people of Plymouth might love Christmas, but they don’t love Christmas ads in October.
Because, seriously, can we at least get Halloween over with first?
After billboards were put up by the tourist board around the city centre, advertising a ‘truly magical Christmas’ and announcing that ‘the fun begins 12 November,’ less-than-festive residents took matters into their own hands.
Last week, at least two of the posters were put under wraps. Literally.
People have been sharing images of the billboards covered in festive wrapping, with homemade signs reading ‘#2Early4Christmas’, on Twitter.