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Christmas adverts can naff off: I won’t be emotionally blackmailed into shopping in your stores

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(Ilustration by Liberty Antonia Sadler for Metro)
Money money money (Ilustration by Liberty Antonia Sadler for Metro)

Wake up and smell the cold hard capitalism, people.

It’s that time of year again. No, not the time for peace and goodwill to all men or the time for spending quality time with your nearest and dearest, but the time for cynical retailers (with the help of even more cynical advertising firms) to emotionally blackmail us into shopping in their stores.

Aka. Christmas adverts.

Forget the fact that there’s still seven whole weeks till Christmas. Forget the fact that Christmas is supposed to be a religious holiday, not a mass shopping spree. Forget the fact that John Lewis, Marks & Spencer, Sainsbury’s et al don’t actually sell any of the… Read the full story


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