Lager, lager, lager…
We promise you this is not a ridiculously belated April Fools gag; Carlsberg has actually launched a line of male grooming products. For real.
The Beer Beauty range is made up of two products – a body lotion and shampoo – and come as a set for (IOHO a bargain) £19.99.
For those wondering WTF is going on, this range isn’t as leftfield as it first appears.
Beer has been one of the best-loved secrets in beauty for years, with boozy barnet washers claiming it strengthens and shines dull tresses.
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